So here I am again, with another interview for all you fine folks! This time round I got the chance to talk to an important name in the Xbox side of the industry. Ryan McCaffrey has been a person of note in the industry since he left collage when he quickly found himself working for OXM, during his time there as an Editor he was also at the helm of the Official Xbox Magazines podcast “KOXM”. Since then he has moved on to join the crew of the IGN Xbox team where he once again set about renewing another podcast, known as “Podcast Unlocked”. So for those of you who are just curious about the man behind the voice, or those who simply want to know a bit more about their favourite online writer, read on!
So Ryan, how about we begin with one of your career high points, whatĀ was it like being an Editor at OXM?Ā
That was a dream job for me, particularly coming right out of college. It was my first ārealā job, and to get to work on the Xbox platform right as it was exploding alongside such a great team at OXM was a privilege.
Ā You had a large fan base beneath your work at OXM, especially on theĀ podcast KOXM, do you ever miss your oldĀ
I miss the people at OXM, absolutely. Fran, Corey, Alaina, and the two Daves are like family to me. We were ā and they still are ā an extremely tight-knit group, and I relish every chance I get to see them since I left to join IGN.
Ā Speaking of podcasts, when you made the change to the mighty IGNĀ team, youĀ commandeered the “Podcast Unlocked” and gave it newĀ life. Could you tell us anything about yourĀ experienceĀ with that?Ā
Itās not a very sexy story, really. When I started at IGN, I asked if we had an Xbox podcast. They told me, āYes, but nobody really owns it. So if you want to run with it, feel free!ā So I did, because I absolutely love radio, and podcasting lets me scratch that itch.
Ā As we already mentioned you made the jump to IGN veryĀ successfully,Ā what is it like working with what is perhaps the mostĀ influentialĀ siteĀ in gaming?
Ā Ā The editorial team here is extremely vibrant. Thereās a lot of great energy buzzing through the office at all times, which I love. Also awesome is that because the audience is so large and engaged, I get an immediate reaction from people in the IGN comments or on Twitter when I post a story. Itās a thrill for me, really.
Ā So I manage the content of a couple of small sites and I must say at Ā times I find it pretty difficult to keep so many balls in the air at once,Ā what’s it like for you as the IGN Xbox Editor?Ā
Same as you: lots of multitasking. Whether Iām feature planning, assigning reviews, setting up preview opportunities, or actually writing something (or, heaven forbid, actuallyĀ playingĀ a video game!), thereās a lot to manage on any given day.
Now, you recently tweeted that your Halo 4 review was the mostĀ widelyĀ readĀ article you’ve ever written, where would you put this on your listĀ of career high points?
Itās very high on the list. Iāve been very lucky to get to do a lot of cool things in my 10 years in this business ā from traveling to new places to attending E3 every year to playing the Xbox 360 before most of the world got to ā but the Halo 4 review was a big moment for me, personally.
Ā Time for a question I’m sure you knew was coming at one point or another.Ā What’s your favourite game ever, any generation, any console!
Itās impossible to answer this question. There simply isnāt ONE game. I canāt pick one. Iāve been gaming my whole life, and different games have meant different things to me over the years. I could maybe,Ā maybeĀ give a top-10 list.
Ā I don’t know about my readers, but I’ve certainly dreamt of making a game,Ā what about you? Any more plans for the future?
Honestly, no. I have endless respect for game developers who toil away on a project for years, but I am lucky to be in a position I love: getting to play everyoneāsĀ games rather than work on just one for 2-3 years.
Ā Before we move on, I just have to ask. What ever happened to that Mr Vargus’s Ā talking burrito?
He got digested and died an acidic, painful death. You donāt want to know what happened to him after that.
Ā So, moving onto helping the kids. Much like yourself, I’ve been writing for aĀ while, and one of my dreams is to work for IGN. So what hints and tips can youĀ give to myself and the aspiring journalists who want to move up the ladder?
Just write. Publish your work somewhere, like on your myIGN blog. The better stuff does rise to the top, and we do take notice of that, I assure you.
Ā Of course, a solid grasp on specific writing styles is required of most journalists,Ā I’ve nearly always used the AP style. But most people want to inject their personalityĀ into their work using their sense of humour etc. What do you think is the happy Ā medium between writing, and stylized writing?
That depends what site youāre writing for and what the goal of your story is. For instance, I tend to write a little lighter/funnier for previews and certain features than I do for reviews, where I am usually much more serious.
Ā Starting from the bottom and working their way up is obviouslyĀ off-puttingĀ to a greatĀ deal of people regardless of their career path. Ā What would you say to inspire peopleĀ to keep their goals in sight.
It helps to have luck on your side, but thereās no āeasy wayā to accomplish your career goals. If youāre serious about it, youāll put in the work. If you donāt want to put in the work, then youāre not serious about it.
Well, I’ll let you get going now, like we spoke about before, you’re a busy man. SoĀ my last question to you, is there anything you would like to say to your oh so veryĀ loyal fans?
Iām extremely grateful to anyone out there ā be it on IGN, Twitter, or anywhere else ā who values my opinion about video games. If I have helped you spend $60 wisely (or maybe save $60!), then that means Iāve done my job. Thank you for your trust!
And with that, the interview comes to a close. Thanks to you all for taking your time to read this, don’t forget to share it amongst your friends and hey, why not hit that like button as well! Stay tuned for more interviews coming in from around the world!
Great interview, I used to love listening to KOXM. I had no idea he was working at IGN but I did hear about OXM’s sad demise today, so I’m glad Ryan has moved up and still doing what he’s great at. IGN have gained a great man!
If you like I can forward you to the IGN Xbox Facebook page, it has got a great community and I could link you to Podcast Unlocked if you have an interest in that too. And thank you for your kind words =]
No worries, I have the links to both – I have actually listened to Podcast Unlocked a long time ago, perhaps I’ll check it out again sometime.
May I ask how you get all your interviews, and how you do them? (Email, phone, Skype, etc.) I’m thinking of doing some myself at some point if I can.
Well Ryan helped me promote a Live Action Halo project, so try reaching out to him via twitter. I do most of my interviews through skype or phone. Sometimes the time zones make it near impossible to talk in real time so an email is your best option in that situation.